The Addicted BCN New Experience is the brand's flagship retail space in Barcelona and the city where the entire AD Fetish group was founded. Located on Consell de Cent in the Eixample district, the area long associated with the city's LGBTQ+ scene, the store offers the widest possible selection from the Addicted, ES Collection and AD Fetish catalogues. Shoppers will find underwear from jockstraps to g-strings, fetish clothing including harnesses, chaps, bodysuits and masks, plus accessories covering cockrings, bracelets, bags, dildos and lubricants. As the brand's home-city location, this store regularly showcases new arrivals and seasonal campaigns before they reach other markets.