Stirling Pride is the Pride of the city and the wider Stirling area, run by a registered Scottish charity. It won Scottish Pride of the Year at the Unicorn Awards in 2024.
The main day is a march through the city followed by a stage and a market. In 2026 the march set off from King's Park, the main stage stood on King Street and the market filled the Albert Halls.
The organisation also runs events across the rural part of the area through the year, and a queer book festival in the autumn, so a visit in late August fits into a longer programme.